Product Description
Detailed profiling and sizing market statistics about online bettors.
This data-rich deliverable includes 75 pages of PowerPoint slides and 50 supporting cross-tabulations.
Table of Contents
Gender, Age Category, Age (3 groups), Age within Gender of Primary Computer User, Educational Level of Respondent, Employment Status-Summary, Employment Status-Detailed, Ethnic/Hispanic Group
Younger/Older PC Newbies/PC Veterans, Percentage of Life Using PCs, Number of Years using a PC anywhere
Size of Household, Presence of Children, Household Composition, Top States, Marital Status (2 Groups), Marital Status, Ownership or Rental of Dwelling, Mean HH Income Value (Q64H/Q64I)
Attitudes: The Internet is a big part of my home entertainment, I spend more time using my computer than watching TV, I keep finding more ways to use the Internet for fun, Consumer electronics are more complicated than they need to be, I am concerned about my private information on a Home PC I will no longer be using, It is hard to find a place to recycle computers and electronics, It is acceptable to use unlicensed/copied software in some situations-Home, It is acceptable to use unlicensed/copied software in some situations-Workplace, My computer is a big part of my life
My computer is more useful to me than it was a year ago, My current computer is outdated
Type of Mobile Phone - As Bought, Type of Mobile Phone - As Used - Summary, Type of Mobile Phone - As Used, Number of Mobile Phone Activities, Number of Non-Voice Mobile Phone Activities, I should be allowed to text or email while I am driving a car, I never go anywhere without my mobile phone, Mobile Phone Activities
Number of PC/Online Activities, Number of PC/Online Entertainment Activities, Number of PC/Online Shopping Activities
PC/Online Activities, PC/Online Entertainment Activities, PC/Online Shopping Activities