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About Technology User Profile If you're a technology marketer who needs to know the markets for technology products, users and activities or you need answers to specific technology questions, then you'll enjoy the solid information delivered in Technology User Profile.
What Technology User Profile Can Do For You If answers to any of the following questions are vital to you, then Technology User Profile has just what you need:
- How many screens do people use, between their desktop, notebook, and tablet PCs, as well as smartphone or basic phone? Is it only an eager group of early adopters who have the most screens, or is this widespread?
- Who are the social and also the anti-social - those who have pulled the plug due to privacy concerns or boredom?
- What is the mix of communication products and services - wireless, VoIP, chat, blogs - and what distinctive segments stand out?
- iPhone, Blackberry, and Android users: who are they and are they unique?
- Who is videoconferencing, and using which platform?
- How central is game playing to the general population? How does game playing cross platforms?
Technology User Profile includes the answers to these hundreds of other questions, all gathered from a large, representative sample and all projected to the entire market. These results are delivered in hundreds of pages of highlights, graphs, and tables. These are produced in electronic form for quick, ready access.
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